The Potential Stickiness of Pandemic-Induced Behavior Changesamong Adolescents: The Case of Video Game
DOI:
https://doi.org/10.61173/g228sd23Keywords:
Stickiness, video game, adolescents, substitution effectAbstract
The outbreak of the COVID- 1 9 in early 2 0 2 0 generated perhaps the largest disruption in changing human
behavior and choices. Going forward, A critical question is how these experiences have changed preferences
and habits in ways that might persist after the pandemic ends. This paper explores the time commitment change
adolescents put on video games after experiencing the pandemic to provide concrete evidence of behavioral stickiness.
Using the online survey of 412 adolescents, the paper confirms the stickiness in video game time among adolescents.
Interestingly, adolescents who experienced the quarantine caused by the COVID- 19 has less game time increases than
those who did not. The paper also addresses that game-playing history, age, and parenting time are good predictors for
such stickiness.
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