PAN, Shilun. Effectiveness of Personalized Advertising in E-commerce Platforms. Interdisciplinary Humanities and Communication Studies, [S. l.], v. 3, n. 1, p. 6342, 2025. DOI: 10.61173/c93aqe83. Disponível em: https://ihcs.deanfrancis.press/article/view/1126. Acesso em: 4 nov. 2026.